What did Jesus drive : crisis PR in cars, computers and Christianity
Book |
First edition. |
Waldorf Pub.,
Grapevine, TX :
2014.
- 1 of 1 Copy Available at Libraries in Niagara Cooperative
- 0 current holds with 1 total copy.
| Branch | Call Number | Location | Holdable? | Status |
|---|---|---|---|---|
| Welland Main | 658.4 Vines | Adult Non-fiction | Copy hold / Volume hold | Available |
About
Vines takes readers on a graphic, sometimes sad and often hilarious behind-the-scenes romp through some of the most publicized and studied crises in recent history. His life in the public relations blast furnace in the automotive industry, the crises Vines helped navigate through made headlines the world over: Jeep vehicles accused of deadly sudden unintended acceleration, Nissan's near-death experience until it regained its MOJO, the Ford/Firestone tire mega-debacle, a jihad against SUVs by the "What Would Jesus Drive?" nuts, Detroit Mayor Kilpatrick's drive to prison and finally avoiding a boycott of the most popular Bible in the world by evangelical Christian leaders.
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Details
- ISBN: 9781631731099 (paperback) :
- Physical Description: 399 pages : illustrations ; 21 cmprint
- Edition: First edition.
- Publisher: Grapevine, TX : Waldorf Pub., 2014.
- General Note: Includes index.